Developer Programme (MDP) participants are
poised to tap into the growing mobile application
and content markets in Asia and are targeting
sales from the overseas market in Asia to
contribute significantly to their revenues.
Maxis Developer Programme (MDP) participants
are poised to tap into the growing mobile
application and content markets in Asia
and are targeting sales from the overseas
market in Asia to contribute significantly
to their revenues.
INavigate, a Kuala Lumpur-based provider
of multimedia content and enterprise solutions
and one of the pioneer MDP participants,
has already provided its Java games and
MMS contents to mobile service operators
in Thailand and China - AIS and DTAC, and
China Mobile and China Unicom, respectively.
Said iNavigate chief executive officer,
KK Lim, "The overseas markets are expected
to gradually become our main source of revenue
and we are looking at China, which has 350
million mobile subscribers as compared to
Malaysia's 14 million subscriber base."
"Although China has a relatively lower
penetration rate, it is quantitatively larger
than the Malaysian market and we expect
sales from the Chinese market to contribute
to about 10 per cent of our revenues by
end 2006," Lim added.
Apart from iNavigate, Meta-Dome, an Islamic
mobile content and applications developer,
is also gearing up to enter the overseas
The company, also a pioneer MDP participant,
has already offered its Solat Times Java
application to operators in the United Kingdom
like O2, Vodafone, Orange and T-Mobile.
Solat Times is the world's first mobile
application of its kind that notifies users
of the five daily Islamic prayer times in
major cities in Malaysia, the United Kingdom
and South Africa.
Meta-Dome has recently ventured into Indonesia
and the Middle East, and will soon be venturing
into Brunei to offer its solutions, said
its managing director, Ferhard Ahmad.
"The overseas markets that we enter
are mostly growing markets. It is important
for the company as we aim to get a large
portion of sales from our overseas ventures
by next year," he said.
Karim Abdul Malik, Maxis head of Product
Development and Management, said this is
an opportune time for Malaysian developers
to explore the viability of their applications
and position them for the global market.
"It is also in line with the objectives
of MDP, which is to provide Malaysian mobile
content and application developers with
the skills set and industry knowledge to
deliver their innovations for the mobile
devices both domestically and internationally,"
Launched in August 2003, MDP is the first
mobile service operator-led developer programme
It was set up by Maxis Multimedia with
a RM30 million commitment over five years
to build and nurture a community of local
mobile content and application developers,
to help them develop "indigenous"
applications, and to assist them to be on
par with their counterparts in the region
such as Korea, Japan and China.
This year, Maxis Multimedia has also announced
that it plans to invest RM8 million from
the initial fund to further boost and enhance
the programme to include tools and development
support for technology platforms like Java
SIM, Windows Mobile and Symbian.
Maxis Multimedia is a wholly owned subsidiary
of Malaysian telecommunications comany Maxis
Communications. A Multimedia Super Corridor
(MSC)-status company, Maxis Multimedia leverages
on Maxis' voice and data services to jointly
develop innovative mobility content and
applications with technology partners.
The company also plays a pivotal role in
the development of local talent in telecommunications
technologies and content creation through
human capital development in collaboration
with local universities. For more information
on MDP, visit mdp.maxis.com.my.